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Culturally Competent Materials Address Important Health Disparities in the African American Community

Products displayed: Protect Yourself From HIV -- For Women (33901). A Healthy Weight -- For You (33972). High Blood Pressure -- Facts For You (34012). Healthy Eating -- For You (33981). Keep Free From HIV -- For Men (76118). Diabetes Facts -- For You (33924).

Helps you address Healthy People 2010 goals!

Click here for more information.

Segments of the African American population have not been adequately reached by efforts to prevent a range of health and social problems. As a result, African Americans have been disproportionately affected by the consequences of these problems. Channing Bete Company is here to help your targeted awareness and prevention efforts turn the tide with a new line of culturally competent education tools.

True cultural competence

When targeting a very specific group in your awareness and prevention programs, acknowledging its unique history, common experiences, shared cultural values, and visual preferences will make your audience much more receptive to the messages you're sending.

Our African American series of full-color, photographically illustrated pamphlets is designed to provide awareness and prevention messages in a culturally competent manner that goes beyond just graphics.

Audience tested, audience approved

We incorporated target-audience-member feedback on the layout, design elements, and text approach. Plus, the format was tested with prevention program staff members and reviewed by experts on delivering culturally competent messages to African American populations.

All the titles in this series offer:

  • clear, accessible text for a wide range of reading abilities
  • personal stories that present information in a conversational, peer-to-peer
    manner and reinforce the main content of the pamphlet
  • attractive pricing and generous quantity discounts.

Make your materials work harder!

You can personalize your pamphlets with your organization's imprint or other information on the front and back covers.


From our Eliminating Disparities pamphlet series --

HIV/AIDS and Other STDs

Provide sexually active adults with information about all of the risks associated with unprotected sex and ways they can avoid them.
Find pamphlets about HIV/AIDS and other STDs here.

Health Promotion and Disease Management

There are countless health risks associated with being overweight, including diabetes and hypertension -- the most widespread risks among African Americans.
Find pamphlets about obesity prevention, diabetes education, and health promotion here.

Maternal & Child Health and Parenting

Giving parents the key facts about immunizations and asthma helps them make decisions that could save their child's life.
Find pamphlets about maternal and child health here.

You're just getting started!

These publications are just a few of the many titles in our ever-expanding range of health education products.

SEARCH our database of over 1,000 products for more materials that promote healthy choices to people of diverse backgrounds and reading skills!