Booklets in Story Format
Story-format booklets weave fascinating fictional stories around important factual material. The result? Information becomes more relevant, more meaningful, more interesting... and, ultimately, better understood.
Story-format booklets:
- often target specific audiences, reflecting their cultural norms, mores, and concerns
- focus on people to give abstract ideas personal impact and relevance
- are generally written to reach people who read at fundamental levels
- are often focus-group tested for credibility.

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Fotonovelas:
- feature full-color photo illustrations
- communicate information in a dramatic, peer-to-peer manner to help you address health disparities in the Hispanic/Latino community.
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